All business owners, at any stage, are quizzed on the topic of scale. Investors ask about addressable markets, and how fast you can acquire market share. Banks want to understand your lending needs and how they can serve your scale requirements. HR wants to know how fast to hire.

Everyone is looking to create the frictionless business flywheel for growth, but few understand how to get there. In my consulting practice, I have helped so many companies develop strategies that they failed to execute. Mostly because they did not have the resources aligned for their growth. Unfortunately, I would find out a year later. I quickly learned that I did not want to help clients develop strategies and then watch them fail. To this end, I started evaluating their “as is” condition to determine whether they were prepared for a growth/scale strategy. The next challenge was that the consulting work effort (i.e. cost) did not scale down to smaller companies. Being a technologist, I started to try to take these methods and simplify them into software.

To that end, I developed SCALE. It is a culmination of 20+ years of consulting engagements with startups, enterprises, and F500 clients. Leveraging the data and methodologies of these clients, algorithms were created to give clients a first glance into the scalability of their company.

It is not a magic pill, by any stretch. Take a look, try it out (it’s free for now), and give me some feedback (email me at What we do know:

1. The UI needs help.

2. The reporting could be better.

3. It is secure.

4. This is V1, so judge us hard!

The link :