Now, meal kit companies are facing an onslaught of competition from newcomers and big food brands alike. Turning a profit has proven elusive. And somewhat embarrassingly, it looks like meal kit companies need to emulate the brick-and-mortar groceries and online retailers they once criticized for overwhelming shoppers with choices. To go truly mainstream, they need to diversify their… Read More
The winner of the meal kit market won’t be a meal kit company at all