The H2H (Human2Human) concept has taken hold of the marketing sector. But it's not just customers who benefit from an honest, personalized and straightforward exchange with another person? What's really happening is that we're living in...
November 23, 2017
The H2H (Human2Human) concept has taken hold of the marketing sector. But it's not just customers who benefit from an honest, personalized and straightforward exchange with another person? What's really happening is that we're living in a world of transparencies while we're pushing away intermediaries and filters, both real and self-constructed. Now more than ever, we desire forging and maintaining 1:1 relationships with direct access to customers, and real experiences with each other. Value propositions now need to come directly from the source -- you, as a person. These messages can come from the CEO or an evangelist. But it has to come from a person… not a brand. Read more..
I’m writing this Sunday Scaries after traveling from Atlanta (still In the basement of my in-laws) to Denver and San Jose this past week...
First off, what did AI say the Dirty South is? The "Dirty South" refers to the Southeastern region of the United States primarily associated with the development of a distinct style of hip hop music in the 1990s...
When I was in my late twenties, I had a mentor who would pontificate about how young people that got stuck in their career was the same as a truck getting stuck in a mud puddle...
